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About Our Company

CINCH Community Care Management was designed by home care agency owners for home care agency owners

Tim and Gina Murray are the co-founders and developers of CINCH CCM, Inc. They are the founders and former owners of Aware Senior Care, a highly-awarded home care agency in Cary, North Carolina. 

Gina and Tim Murray got their start in home care as proud members of the membership network The Senior's Choice in August 2014. They grew Aware Senior Care into a $5M+ business with 12 full-time staff and 165 caregivers before selling it in December 2020.

When their home care agency was chosen in 2016 to provide community based home care in an independent senior living community, they found that no technology existed to help them fulfill the community’s needs. They started development of CINCH CCM in 2018 to support the unique care model required to serve independent communities.


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CINCH OS for Independent Living Home Care

Consultation Offerings:

Community Ready

Community Ready

Our Community Ready consulting package gives agencies the tools needed to offer and manage community-based home care services. These services provide steady recurring revenue and on-going referrals to agencies who manage this business line effectively. If your agency is ready to explore this service or is currently struggling to manage it- Community Ready consulting is for you.

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CINCH GURU (Get Up and Running)

CINCH GURU (Get Up and Running)

Agencies will be prepared to provide and manage Community-based services in independent living communities. This is offered either virtually or on-site.

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Community-Based Home Care Optimizer

Community-Based Home Care Optimizer

Maximize your agency’s efficiency and profitability in community-based services.

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Staffing levels in Community-based services

Staffing levels in Community-based services

Agency will have the tools provide appropriate, efficient staffing in their Community-based services.

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Best Practices in Client Scheduling

Best Practices in Client Scheduling

Agency will have the tools to efficiently schedule client visits in Community-based services to achieve high client satisfaction and profitability.

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On-Going Coaching

On-Going Coaching

Virtual meetings scheduled monthly. Goals are determined by the agency.

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Our Team

Tim Murray

Tim Murray

Co-Founder and CEO

Tim Murray is the co-founder and CEO of CINCH CCM, Inc. Working with Gina, Tim...

Gina Murray RN BSN

Gina Murray RN BSN

Co-Founder and Industry Expert- Customer Consultant

Gina Murray is the co-founder, industry expert and customer consultant for CINCH CCM (Community Care...

Micah Killgore

Micah Killgore

Product Manager and Customer Support

As the Product Manager and Customer Support, Micah Killgore is responsible for the overall management...

Jim Condon

Jim Condon

Chief Financial Officer

Jim has more than 40 years of broad based experience in running existing companies, repairing...

Blog

Our Blog Articles provide helpful tips and solutions to challenges we faced in every day community care.

Navigating Short Visits in Independent Living: A Guide for Home Care Agencies

Navigating Short Visits in Independent Living: A Guide for Home Care Agencies

Navigating Short Visits in Independent Living: A Guide for Home Care Agencies

In the realm of Independent Living (IL) communities, providing exceptional care requires more than just good intentions—it demands the right tools and technology. As former owners of a home care agency, my husband Tim and I, understand these.


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